Raccoon
Raccoon Rockets
Business Model

Performance based. Built to scale.

Every partnership we make follows the same principle: results first, with scalability at the front.

Performance based

You pay for outcomes, not for reach. Terms are CPA, CPI, CPL, CPR, revenue share or hybrid, depending on the source. No setup fees, retainers or management fees from us.

Scalability first

No source is too small for us to test, but we always aim for the ones that move the needle. Test, review the data, then scale what works.

One commercial contact

Terms, onboarding and optimisation run through us, so you manage one relationship instead of many.

How we work: the broker model

Raccoon Rockets is a commercial partner, not a technology company or a media owner. We do not own or control the technology, platforms or traffic assets used by our traffic sources, and we do not generate traffic ourselves.

What we bring is decades of combined iGaming and performance marketing experience and a network on both sides: brands and affiliate networks on one side, specialist traffic partners on the other. We match them, structure the deal, and stay close to performance.

What this means for you

Working through a broker should make things simpler, not vaguer. These are the commitments behind the model.

Proven partners only

We work with trusted, proven traffic partners, and we constantly work to bring in selected, scalable, high-powered media. Long-lasting, sustainable sources, not flimsy, volatile ones.

Clear roles

Technology and media buying sit with our traffic partners. Commercial terms, account management and optimisation sit with us.

Terms that fit

We always apply the terms that suit each source, rather than a one-size-fits-all approach.

How a partnership starts

Four steps from first conversation to scale. Most of the work happens in the first two, so launch is quick and controlled.

1
Brief
Share your geos, goals and any restrictions.
2
Match
We recommend the right source or mix and propose a deal structure.
3
Setup and launch
Technical setup with the partner, such as a script for retargeting or MMP tracking for in-app. Controlled launch, with caps available for some traffic types.
4
Review and scale
Check performance, adjust, and scale.

Who we work with

Brands and affiliate networks, from a few brands to many. Whatever your setup, we work in a way that fits it.

Our traffic partners reach players on every continent and in every Tier, from Tier 1 markets through Tier 3. We cater to the big names and just as well to minor local brands, because every source is matched to what the brand actually needs.

  • Brands and affiliate networks, with one brand or many
  • All continents, Tier 1 to Tier 3
  • Global names and minor local brands alike
World map drawn in dots, with every continent highlighted in its own colour

Let's talk about your traffic

Tell us your target geos and what you want to grow. We will match you with the right source and come back to you in writing.

Claus

Co-Founder

Lars

Co-Founder

Tue

Chief Commercial Officer

Richie

Key Account & Onboarding Manager