Raccoon
Raccoon Rockets
Talk to our team
Home Traffic sources Business Model FAQ About Contact
Talk to our team
Traffic sources

Specialist traffic sources, ready to scale with you

Each source below is run by a specialist partner with years of hands-on experience, and Raccoon Rockets is your single commercial contact for terms, onboarding and optimisation.

In-App Retargeting SoMe Email / SMS Other
Traffic 01 / In-App

Reach players inside apps

Your audience spends hours inside mobile apps every day. Through our in-app partner, your brand gets in front of them where they are most engaged, and installs of your app turn into registrations and deposits.

  • Banner, interstitial, native, video, rewarded and CTV formats
  • Audience targeting by behaviour, geo and demographics
  • Optimised toward registrations and FTDs, not just installs
  • App Store, Play Store and APK all supported
How it works

This is user acquisition for your native app: ad space is bought inside other apps to drive downloads from the App Store, the Play Store or as a direct APK. Tracking usually runs through your MMP, so every install, registration and FTD is attributed and the partner can optimise toward what matters.

1
Brief
Share your geos, app links and MMP.
2
Launch
Campaigns typically go live within a few business days once tracking and terms are agreed.
3
Scale
Volume grows with performance, across geos, apps and formats.
Built for scale

The partner buys inventory across thousands of apps worldwide, through major ad exchanges and DSPs. Attribution postbacks feed the optimisation, so budget moves toward the apps, formats and geos that deliver deposits.

Our starting point can be either iOS (App Store) or Android (Play Store) or both, while APK can equally qualify for campaigns both in combination with native apps or in isolation.

Ad formats

Our in-app partner works across all major in-app ad formats, selected and optimised based on your goals, audience and the inventory available in your target geos.

Banner Ads
High visibility
Persistent placements at the top or bottom of the app screen. Ideal for sustained brand presence and broad-reach campaigns - low friction, high frequency.
Interstitial Ads
High impact
Full-screen ads served at natural transition points - between game levels, on app open, or during loading. Maximum real estate for conversion-focused creatives.
Native Ads
Low friction
Ads that match the visual language of the host app - appearing as content rather than advertising. Higher engagement, lower skip rates, better user experience overall.
Video Ads
Engagement-led
Short-form video - skippable and non-skippable formats. Well-suited for brand storytelling and dynamic offer presentation, especially in gaming app environments.
Rewarded Ads
Opt-in
Users choose to watch an ad in exchange for in-app rewards - extra lives, coins, credits. Fully opt-in with exceptionally high completion rates and an audience already primed for incentive-based actions.
Connected TV (CTV)
Living room reach
Extend your mobile campaigns to the biggest screen in the house. Premium, unskippable video placements across smart TVs and streaming platforms for maximum brand impact.
Additional services

Beyond the media buying itself, our partner can help with the parts that often slow a launch.

  • Tracking layer. Our in-app partner has 10+ years in the field and has cleared MMP integrations with multiple affiliate backends. Not sure how to set it up? We can assist.
  • No app yet? Our partner are experienced in building native apps, so don't hesitate asking us for a concrete offer.
  • App-to-web. While app-to-app usually bring the best conversion rates, our partner is capable of campaigning your brand app-to-web.

Let's talk about your traffic

Tell us your target geos and what you want to grow. We will match you with the right source and come back to you in writing.

Claus

Co-Founder

Lars

Co-Founder

Tue

Chief Commercial Officer

Richie

Key Account & Onboarding Manager

Or email partner@raccoonrockets.com.